Press Releases

Notional Announces Initial Programming Slate With Over 50 Television Episodes

Lineup includes the third season of Food Network's hit series "Chopped" and an innovative new dance competition show combining the worlds of internet and TV

PRNewswire
NEW YORK
(NASDAQ-NMS:IACI)

NEW YORK, Nov. 18 /PRNewswire-FirstCall/ -- Notional, a New York-based production company specializing in creating video content for all distribution platforms and an operating business of IAC (NASDAQ: IACI), today announced its initial development and production slate which includes over 50 television episodes to date.

Launched in August, Notional is quickly becoming one of New York's leading production companies, actively developing programming for over 80 cable channels and broadcast networks around the world. A number of the new projects will consist of elements that uniquely combine the internet with television including "Ready, Set, Dance!" an original content project that will be co-produced by a major partner who is yet to be announced. The show has also garnered the interest of multiple international players currently trying to adapt the program for their markets.

Originally spawned from CollegeHumor.com, Notional is led by CEO Ricky Van Veen, co-founder and former editor-in-chief of CollegeHumor.com. Notional president Dave Noll oversees all television development and production.

"We are thrilled to be up and running so quickly, with a few shows already on the air and some great ideas ready to bring to market," said Ricky Van Veen, Notional's CEO. "We are particularly excited about 'Ready, Set, Dance!' because it's an innovative show format that truly combines our unique television and online expertise. This is exactly what we set out to do in building off of CollegeHumor."

"Our goal is simple," said Notional President Dave Noll, "create and produce the most original formats in the world. To do this, we are attempting to seamlessly blend everything we've learned producing for both the internet and television. Great formats do not need to be built specifically for digital platforms, or specifically for television. Truly groundbreaking formats can be built utilizing the benefits of both."

Notional's new block of programming includes:

READY, SET, DANCE!: In partnership with a major production entity, "Ready, Set, Dance!" is a first-of-its-kind dance competition series that seamlessly combines the web and television.

CHOPPED: "Chopped" is Food Network's hit reality cooking competition show starring culinary aficionado Ted Allen. The highly-anticipated 3rd season currently airs Tuesday nights at 10 pm. In addition, Notional is also working on the 4th and 5th seasons of the popular series.

YOU VS. AMERICA: Currently in development, "You vs. America" is a ground-breaking game show that innovatively combines the immediacy of the internet with the excitement of a network primetime television game show.

CHASE THE MONEY: "Chase the Money" is an epic scale reality game show that combines the pratfalls of a classic prank show with the simplicity of a child's game of "Tag". The pilot is currently in pre-production.

LOVE TAXI: The dating show that takes place entirely in a taxicab. Fremantle Media is selling the format internationally.

DON'T SWEAT IT: HGTV's high-octane building series starring Steve Watson highlights homeowners taking on improvements they've never had time for. Season 8 premieres in 2010 and Notional is currently working on season 9.

Notional is represented by leading Hollywood talent & literary agency Creative Artists Agency.

About Notional

Notional is a New York based production company, creating video content for all distribution platforms. Born out of CollegeHumor.com, the company seeks to capitalize on the site's existing "attention getting and cost efficient" production capabilities and online expertise to become the premiere next generation content entity.

About IAC

IAC operates more than 50 leading and diversified Internet businesses across 30 countries... our mission is to harness the power of interactivity to make daily life easier and more productive for people all over the world. To view a full list of the companies of IAC please visit our website at www.iac.com.

Contact Information:

    IAC Communications
    Stacy Simpson / Leslie Cafferty
    (212) 314-7470 / 7326

Notional Media

    Sunshine, Sachs & Associates
    Jessica Berger
    (212) 691-2800 / (917)748-9830
    berger@sunshinesachs.com

SOURCE: IAC

Web site: http://www.iac.com/